Rural Tourism Is Europe’s “Hidden Economic Engine,” Says New Study

Rural Tourism Is Europe’s “Hidden Economic Engine,” Says New Study

New research by the Digital Tourism Think Tank (DTTT) claims that rural tourism is one of the most significant economic opportunities in Europe but is “systematically overlooked.” The study, conducted in partnership with Airbnb, analysed tourism in eight European countries and found that rural destinations are consistently outperforming their urban counterparts, but are underrepresented in […]

Glamping Market – Growth & Change

Glamping Market – Growth & Change

Based on internal search and booking data as well as other external data, facts and studies, Canopy & Stars gives a very interesting outlook on the future of the glamping market and elaborates six data-based trends on (1) evolution of glamping, (2) changing customer behaviour, (3) popularity of different accommodation types, (4) wellness, health & nature experience, (5) customer value through additional “experiences”, and (6) ethics & sustainability as an opportunity for glamping companies.